Pinterest is one of those platforms that’s a little tough to understand – views and traffic are not exactly consistent with success, and it’s tough to figure out the “right” moves to take. So when I read my friend Carley’s Ultimate Pinterest Guide eBook, it completely changed my perspective on everything Pinterest. Use code LANEY for $5 off, cause we’re besties – we’re even meeting in real life this weekend for the first time! In case you doubt her cred – Carley regularly has over 1m viewers on Pinterest!
I had this big move coming up from NC to CO and knew that I didn’t want to deal with small things like pinning, so I committed to creating 1,000 pins one day – and surprisingly, it only took me about 4 hours. I scheduled myself from April until the end of July, and was even able to add several slots per day because I had created SO MANY pins.
I’ve put in about 10 hours total since that day, and been able to extend that schedule until mid-January. That’s 6+ months of successful pins in only a few hours of work. So what’s the secret?
WHAT’S THE SECRET?
It’s two-fold – first, I learned some strategies from the Ultimate Pinterest Guide eBook, which is amazing. She taught me how to think about Pinterest differently, and that you can pin the same pin to multiple boards over time, as long as you don’t do it all one after the other. Which brings me to the second part of this process – Tailwind.
If you’re not a Tailwind user yet, then prepare to have your mind blown. It’s the simplest way to schedule your pins, and the only way I would’ve been able to create anywhere close to 1,000 pins in 4 hours. Here are some of my tips for generating additional pins!
Use Canva to create beautiful pins, or use your own templates in Illustrator. You don’t need a unique image for every pin – we have one look for videos, one for blogs, etc.
Pin all of your Instagram photos! This will drive traffic to your Instagram, but captions and hashtags are already pre-loaded if they’re in the caption of your photo.
Use the Tailwind Chrome Extension – it’s so helpful! You just click it whenever you’re on a page, and it brings up all the images on that page. You can click which ones you want to share, and can add them all to a board/boards, or select boards by photo. This is really helpful to pin all the images from each of my blog posts at once!
Pin the same images to multiple boards. Select any boards that image will apply to!
…once you’re done, here’s the important part: SHUFFLE YOUR QUEUE. Remember when I said Pinerest doesn’t like if you post the same photos to different boards all at once? That’s where Tailwind comes into play, and their amazing Shuffle feature. This will move everything around so you’re posting more organically, and the same images don’t come up one right after the other. Then you can move around individual pins if you want to, and they’ll post automatically.
Trust me, Pinterest is HUGE for your marketing, and is 100% worth it, but it’s tough to get on and add pins every single day for that “organic” look. Take the worry out of it with Tailwind – they can also schedule your Instagram posts if you’re not a fan of that!
And you can get 100 free pins on Tailwind to try it out if you want – just click below. Plus, if you want more time-saving Pinterest tips, check out Carley’s eBook here and use LANEY for $5 off.
I’ll just be rolling around in all my free time over here…until next year, Pinterest!!!
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